Go Ape summer campaign

“Our ethos is to encourage people to live life more adventurously so when Simple Web presented the Rusic platform as an ideal way to get people to share imagery it seemed to tick all the boxes – slick photo uploading, automated sharing, self moderating and adaptable.”Will Blair – Go Ape

Using our “community space” platform,  RUSIC, we built a social photo sharing competition for the Go Ape summer campaign.

The basic premise of the campaign allowed users to upload a photo of themselves being adventurous… They were then encouraged to share their page (with photo and bio) with their friends and family to gain votes and comments. The person with the most votes became the winner. A pool of prizes from sponsor companies was made available for the winners.