Oxjam is a music festival run throughout October all across the UK. It’s organised by people who know and love their local music scene, and it’s all in aid of Oxfam. We, at Simpleweb, have been working with the Oxjam team to create their very own Neighbourhood for the up and coming October music festival in Bristol. With the help of Ian from www.Brokenlogo.co.uk who designed the header/footer and background image, we were able to integrate Google Maps, Facebook and Twitter to create a website for Oxjam that pulls together all their social media tools into one place and enables them to interact more efficiently with their audience.
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Go Trax site for Go Ape
Filed under: Case studiesRecently GoApe asked us to create a website for their newest awesome forest adventure, Go Trax. Building on top of our newest service Neighbourhood, we came up with a very simple, elegant and effective solution.
“We were delighted with the quick turnaround of the project and the value for money offered by the team.”
Go Trax is off road Segways at great speeds in forests. Uber fun.
GoApe wanted to a way to “mash up” their social media into one accessible website that offered interactivity, sharing and immediate gratification. So we came up with www.go-trax.co.uk
We’ve used video to instantly immerse the visitor into the experience, squashing any skepticism about the fun to be had. Closely following the video are the newsletter sign up, sharing and where you can do it. The Google map allows us to add more venues at a later date without having to add any new pages, keeping the page concise and to the point.
As GoApe are rocking along with their social media strategy, it’s important for them to demonstrate this and give their users a single place where they can find out everything to do with Go Trax.
To this end we’ve built an aggregated feed of RSS from their blog, Twitter, Youtube and Flickr. When a user clicks any of the media it appears nicely on the page within a “lightbox”, also keeping the user on the page. When the Facebook fan page comes online that will be plugged in as well offering everything in one place.

This method of aggregating all of the Go Trax content into one place allows GoApe to use the same tools as their users to push out content and centralise this into a single point of entry. Some users will prefer Twitter to Facebook, some Flickr to Facebook photo’s. With this solution every potential customer is catered for.
Other elements of the site include a Facebook comment box allowing users to leave comments that get posted to the page and also to their Facebook profile, ensuring social propagation and community on the site itself.
Here’s what Emma from GoApe had to say about working with us:
We asked Simpleweb to create a website for us for a new product and it’s launch: Go Trax. We were delighted with the quick turnaround of the project and the value for money offered by the team.
Their proactive approach meant we were able to benefit from their knowledge of the latest technological and online developments.
They seamlessly integrated with our existing technical partners – including our email service provider and booking engine and I am confident that the site will continue to deliver positive results for us.
The team understand our brands well (are also fun to work with) and I look forward to working together on future projects.
We use FreeAgent (review)
Filed under: CompanyThe most important thing for a small business – or indeed any business – is to be able to track regularly and accurately the state of the cash flow. This means knowing how much work has been invoiced, controlling credit, closely monitoring costs and managing client accounts.
However, if it’s the most important thing, it is probably also the routine task that can get overlooked, forgotten or that gives way to more urgent daily issues.
When I joined Simpleweb as office manager a few months ago, I was introduced to Freeagent, the accounting software designed to help small businesses do all this.
Great, I thought. All good stuff that is going to make life easier. Providing the information goes in methodically and accurately, the current situation can be monitored daily.
So, what do we like most about Freeagent?
Well it’ s free! (well almost. There is a small monthly license fee of about £22).
The dashboard on our home page gives a great point of quick reference. It is graphic and clear and shows at a glance the state of the bank account, how much has been invoiced out, payments received and a debtors list so I can see immediately who needs to be chased for overdue invoices. It also shows a tax timeline with key payment dates for PAYE/NI, VAT and Corporation Tax and a quick reference profit and loss summary.
The contacts database means you can keep all your contacts up to date and the work flow section allows you to project manage work for key clients, generating estimates, time sheets and invoices. We use the invoicing function as it links into the payment details and bank reconciliation – but for project management we prefer Basecamp
To manage the cashflow, providing you upload your latest bank statement regularly to Freeagent, you can easily reconcile and account for money in and money out. The information you put in here is categorised into cost centres and feeds into the accounting section and profit and loss making costs monitoring and end of year accounting much easier.
The My Money section can be used for PAYE & NI, generating payslips, keeping records of expenses and more.
What do we not like so much?
Well, three months on, you can imagine my disappointment with one very important, you could say vital, aspect of Freeagent that has turned out to be seriously lacking: the PAYE and National Insurance calculator.
By their own admission, Freeagent say on their website: “. . . this is a simple payslip calculator” and that “if your payroll needs are more complex than the simple calculator supports, you can always use another payroll calculator and edit Freeagent to match”
We were nearly caught out by this simplicity and had been putting blind faith in the payroll figures generated by Freeagent. However, it turned out that there were some discrepancies in the NI payments, albeit small differences. Luckily we realised quite quickly that the system was not really robust enough to cope with the nuances of our payroll and the complexities of UK tax and NI deductions so we have handed the payroll function to our accountant who runs it all through Sage. Peace of mind. I do not think we will be duplicating effort by replicating the data in Freeagent. The net salaries and tax paid will still be accounted for in Freeagent, but not the calculations or payslips which will come from Sage.
Like any system, Freeagent is only as good as the data that is put into it and we have made a judgement call about which parts are really useful to us and then to make absolutely sure that we keep those sections routinely and accurately up to date – then it really does make life easier!


